India Tourism Development Corporation (ITDC) has signed a Memorandum of Understanding with Ministry of AYUSH, Government of India for promotion of Medical Value Travel (MVT) in Ayurveda and other traditional systems of medicine.
Under the agreement, ITDC will promote Heal in India – Medical Value Travel in Ayurveda, yoga and other Indian traditional systems of medicine as well as assist in establishing India as the top destination for MVT.
Appointed by the Ministry of Tourism to assist in promoting MVT, ITDC will also explore establishing Ayurveda and yoga centres in the hotels it runs.
