The new 39-storey mixed-used project Park Silom shopping centre is set to launch in June in the heart of Bangkok’s Silom, positioned as a ‘Third Space Retail’.
Park Silom, developed under NYE & RPG Company, is a partnership between Thai retail giants – Minor International, Siam Piwat and NYE Estate. The centre’s retail space – which spans 9300sqm over five storeys – will be managed by Siam Piwat, offering a new retail concept it dubs ‘Everyday Indulgence for New Breed City Living’.
“Our project is primarily focused on the new generation of working professionals in the Silom and Sathorn areas, who possess a high level of purchasing power,” said Ornruedi Na-Ranong, executive director of NYE & RPG Development Company. “These individuals have a desire for an urban lifestyle and enjoy a balanced work-life.”
The retail space will be home to more than 80 brands, covering lifestyle, fashion, F&B and wellness, along with a premium supermarket.
The basement floor ‘The Help & Service’ offers 24-hour shops, parcel-delivery services and supermarkets, while the upper floor features a brunch and all-day dining space called ‘The Balcony’ and a meeting space ‘The Cellar’. ‘The Lobby’ will house chic cafes and ‘The Dinning Room’ is dedicated to more up-market restaurants.
The second and third floors of the development will house ‘The Dressing Room’ – a collection of fashion and beauty stores – and ‘The Clubhouse & Spa’ zone.
The Park Silom retail project plan was unveiled last year, aiming to cater to the lifestyles of office workers, Thais and tourists with high purchasing power.