In celebration of the 30th anniversary of the iconic, mould-breaking manga Pretty Guardian Sailor Moon, Jimmy Choo Creative Director Sandra Choi collaborates a capsule collection championing shared values of bold individuality, zeitgeist-defining imagery and female empowerment. A rare collaboration between Pretty Guardian Sailor Moon and a luxury fashion brand, fusing the visions of two exceptional female creatives, the collection frames Pretty Guardian Sailor Moon’s pop culture influence through the quintessential Jimmy Choo prism of luxury and glamour.
Characterised from its inception as ‘shōjo manga’ – ‘girl’s comics’ – femininity and female power is at the very heart of Pretty Guardian Sailor Moon, just as it is embedded within every pair of Jimmy Choo shoes. Dynamic movement, energy, empowerment – the agency of women. The Jimmy Choo x Pretty Guardian Sailor Moon collection translates these qualities to a capsule of footwear and accessories themed around the key characters – the ‘Sailor Guardians’ – of this manga phenomenon. Sailor Mercury, Sailor Mars, Sailor Jupiter, Sailor Venus, their mentor cat Luna and of course Sailor Moon herself are all represented, super heroines as envisaged by Naoko Takeuchi, styled by Jimmy Choo.
The immediately identifiable colours of each Sailor Guardian define each style with their unique personae and individual traits inspire design treatments. The collaboration began with an exclusive tribute to the Pretty Guardian Sailor Moon – a made-to-order, limited edition Sailor Moon boot, featuring a signature Jimmy Choo kick heel, crescent moon jewel and vibrant pink all-over Swarovski crystal embellishment, bringing these two worlds together as one.