Tesla’s event drew mixed reviews, but the company is still poised to lead the way on sustainability.
March 3, 2023
Who watched Tesla‘s Investor Day on Wednesday? What are your thoughts?
I’ve heard frustration and read reports that the event underperformed, as people hoped for new product announcements like a $20,000 model or updates about Cybertruck.
However, I disagree. I think this event continued to show Tesla’s unique role in transitioning us to a sustainable future. Let me explain:
It’s been argued that Tesla isn’t just an automotive company; call it what you want — a software company, an AI company, an energy company, etc. This event just ended that debate entirely (if it even still existed). Tesla employees laid out their breakdown for how to eliminate fossil fuels globally.
They presented data showing, from Tesla’s perspective, a viable path to achieving a 100 percent clean energy economy, needing: 240 terawatt-hours of storage, 30 terawatts of renewable power, and $10 trillion of manufacturing investment — all using half the energy required and with zero resource/material challenges.
And probably the most important thing they did during this event was to inspire through actual action. Some things that stood out were:
- How pre-built Superchargers allowing for plug-and-play installation have saved weeks of installation time and cost. This plug-and-play mentality also exists in the company’s energy storage business (able to achieve four times faster installation and commissioning speeds on Megapack since 2019).
- Coming in July to Texas (and elsewhere in the future): unlimited overnight home EV charging for only $30 per month since Texas has large wind energy generation overnight and they can serve Tesla customers cheaper and more sustainably by pushing more charging to nighttime.
- How the company just opened up certain Superchargers to non-Tesla vehicles in the U.S. — a moment I believe will be looked back on as the second point Tesla accelerated the transition to EVs (the first being when the Model S launched, which resulted in what we have today across all of Tesla vehicles and from other automakers).
No question, there will be bumps in this rollout to non-Tesla vehicles (and we are already seeing it with weird parking methods from non-Tesla vehicles because the cable is much shorter and Supercharger locations are designed for Tesla vehicles). However, as I watch all these videos of non-Tesla vehicles charging, one thing keeps happening — Tesla’s amazing SuperCharger uptime and reliability is still standing true. The charger quickly connects with the vehicle and even before a person can go into their car to check if it’s charging, the charging session has already begun..
Tesla may also be seen as a leading charging company soon enough. In fact, they have already added 646 new Superchargers in 2023, with the closest runner-ups being ChargePoint at 146 stations, EVgo at 88, Rivian at 59 and Electrify America at 42, based on data from Alternative Fuels Data Center.