Gold medal Olympian snowboarder, Zoi Sadowski-Synnott and World Cup alpine ski racer, Piera Hudson have joined forces with SIXT NZ, with a new partnership adding a calling card of titles and tournament wins to the stacked spec sheet of its premium fleet.
The collaboration is a special project the duo has filmed with their newest sponsor, global New Mobility brand SIXT, with a winter campaign launching in April of this year.
Bringing star power to the slopes, the two sporting professionals will peg their performance against a fleet of Volkswagens, Range Rovers, Mercedes and Audis for the global car rental business with locations across Auckland, Wellington, Christchurch, Dunedin and Queenstown.
The team-up was a “natural fit” for the subscription and rental service, says Giltrap Group’s CEO of Retail and New Mobility Dane Fisher.
“Our offering provides best-in-class vehicle solutions that flex to your needs rather than the other way around. With Zoi and Piera also top of their game and constantly on the move chasing winters across the world, the alignment made good sense,” said Fisher.
As part of the content filming, Sadowski-Synnott lands a series of impressive rotations over a line-up of premium and luxury SIXT vehicles, while Hudson performs a speedy slalom around an equally impressive line-up of fresh whips.
“The skill of these two is unmatched. There are few things more exciting than watching Zoi and Piera in full flight on the mountain,” said Fisher.
The partnership has already come in handy for the globetrotting duo, with 2023 starting off with a New Zealand Order of Merit recognition for Sadowski-Synnott, as well as Halberg Supreme and Sportswoman of the Year on home turf.
On the circuit this quarter, Sadowski-Synnott has won both the Natural Selection Revelstoke in Canada and the Laxx Open Slopestyle World Cup in Switzerland, and has taken a silver medal at each of Austria’s Kreischberg Big Air World Cup, Georgia’s Bakuriani 2023 FIS World Championships and Colorado’s Big Air. She has also landed a stunning run that saw her come from behind at the X Games for a win in the slopestyle.
“SIXT has changed the game for me. No matter where I am in the world and no matter how many board bags I have, they always have a vehicle that suits my needs,” said Sadowski-Synnott.