On Wednesdays, we wear Adidas.
Adidas has launched its first new label in five decades.
Coined “Adidas Sportswear,” the label will feature activewear for everyday movements and occasions.
Jenna Ortega joins the brand as the face of its new label and “All That You Are” campaign.
“The way I express myself. Whether this is vocally or aesthetically is something I personally put a lot of energy into. As I know how much power it can have in inspiring others. Embracing all that I am and all that I stand for continues to be a journey and through new experiences. I am learning and discovering more sides to myself,” Ortega said.
The AVRYN (shoe) and Tiro Suit (tracksuit), in particular), front the new sportswear line.
“I am a huge advocate of expressing all your different pursuits, passions, and traits, whether that is through what you do, what you wear or what you champion – which is why I was so excited to work with Adidas on this new label,” Ortega concluded.
Banner Photo by Adidas via website.